As one of the leading experience design firms in the industry, Group Delphi knows the power of innovation and creativity. When SoCalGas Company was preparing for the Greenbuild trade show, they wanted an experience that showcased several energy-saving ideas and possibilities for gas appliances throughout the home with an interactive application. Group Delphi turned to Balance Studios, a leader in the augmented reality (AR), to bring the technology-forward company an experience that would excite trade show visitors.
Trade show attendees are invited to the SoCalGas Company booth and see a table with four iPads mounted. The attendee activates the experience and is encapsulated as the house builds before their eyes on the iPad. Selecting one of seven AR activated areas, they are immersed in the AR house to explore the opportunities to incorporate gas appliances and energy-saving techniques into their house.
Each area includes photo-real 3D models of actual appliances as well as hot spots for additional information. Tapping on a hotspot loads information about the gas appliances found in that room and images. The AR app provides great information on energy and the company’s capabilities in a fun and engaging way.